Managed by: University of Modena and Reggio Emilia
Based in: Modena
Language
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Intership
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Over the past two years, the tourism sector of Emilia-Romagna, the Food & Wine heart of the country, has experienced considerable growth: the Region has welcomed almost 5 million tourists, approximately 3.6 million Italians and 1.2 million foreigners. Holidays and Food & Wine experiences have grown increasingly popular. According to the 2023 Report on Italian Food & Wine Tourism, Italy has enjoyed a 37% increase since 2016, with 9.6 million tourists in 2023.
Within this context, the importance of qualified academic training in Food & Wine tourism has grown increasingly evident, and the Professional Masters Programme in Food & Wine Tourism responds to this need.
The study programme is delivered entirely in English and will address in depth and detail the different aspects related to this context. In-person lessons, scheduled in a weekend format, will start in February. Furthermore, it will be possible to carry out internships in affiliated companies and associations from July to December.
The class will consist of a maximum of 25 students, selected after evaluating their CVs and motivation letters with a subsequent introductory interview. The Call description (available at this link) provides all the additional information students may require.
Thus, on the one hand, students with at least a three-year degree in agri-food are eligible for the Management Module. On the other hand, the Technical Module is also suitable for students holding a three-year qualification in other economic-humanistic subjects.
More specifically, they will be able to operate as a business manager or consultant in different types of organisations, such as:
Classes will take place in person in Modena starting from September 2024, generally on Fridays (from 10.00 a.m. to 1.00 p.m. and from 2.00 p.m. to 6.00 p.m.) and Saturdays (from 10.00 a.m. to 1.00 p.m. and from 2.00 p.m. to 6.00 p.m.).
FOOD & WINE TOURISM – Course’s Program | CFU |
---|---|
A* – Technical Module
Food and wine products and production processes | 5 |
*alternatively | |
B* – Management Module
Marketing and Management | 5 |
EU quality labels and Made-in-Italy to enhance local food and wine | 1 |
Quantitative Analysis for Food & Wine Tourism | 3 |
Food & Wine tradition | 2 |
Experiences and tourists | 5 |
Event Management | 1 |
Food & Wine Tourism | 6 |
Hospitality and accommodation management | 2 |
Technology, virtuality, and gamification in Food & Wine tourism | 1 |
Communication | 3 |
English for Food Tourism | 2 |
Kitchen Production: From tradition to innovation | 1 |
Business game | 1 |
Experiential analysis and comparative evaluation of tourism products | 3 |
Internship | 20 |
Final Test | 4 |
Total | 60 |
Administrative Structure
Email us: info@fooderuniversity.it
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@2023 Università di Parma, Dipartimento di Scienze degli Alimenti e del Farmaco.